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How To Be A Standout Seller


Tips and tricks to becoming a standout seller in the DMV.

Even in a seller's market, achieving the highest possible sales price for your home is all about thoughtful preparation. First off, minimize or eliminate potential objections. No matter what market you're in, curb appeal still matters, so take extra steps to ensure buyers first impression of your home is a positive one. Keep the yard looking its best, paint your porch, clean the windows, pick up trash around the neighborhood if you have to! The same applies if you live in a condo. When addressing curb appeal, keep any eye out for anything in your control that would detract from initial impressions of your beautiful abode.

Once you've tacked curb appeal, it's about getting all the small details right inside. If you're not exactly a design expert, enlist the help of someone who is. Spending time and money getting your home in show condition is a wise investment. Homes that are staged and in top "show condition" sell faster and for more money than others on the market. Some sellers have taste that is magazine worthy, while others could benefit from making some adjustments. Depending on the current condition, getting your home show ready might mean decluttering, painting, bringing in a handyman for repairs, or even knocking down a wall! If you are unsure where to start, ask an experienced real estate agent.

HOME SELLER'S GUIDE

Once you've got your home looking amazing, it's time to work on your marketing plan. A solid marketing plan involves professional quality photos and write-ups, getting your information out anywhere a potential buyer may be looking, and finally making sure to provide as much access as possible to potential buyers. If I think my client's home is going to see substantial interest, I will encourage them to be out of town for the entire weekend so they can make their home available for showings and open houses. If buyers cannot get through at a time most convenient to them, then the seller is hurting their chances of achieving maximum value. Once people are inside the door, the home has to sell itself. No amount of fancy talk or glossy brochures are going to help sell a home that doesn't show well.

OUR MARKETING PLAN

The final step is to create a bidding war (hopefully). Don't be bashful about telling your agent what you're looking for in an offer. Listing agents who are better at communicating the seller's needs help buyers structure more desirable offers. If you want more information on how that works, don't hesitate to contact us!

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